New York REV Initiative Challenges

  1. Acquiring a decision process that recognizes the big picture –many stake holders/perspectives, complex issues and interrelationships and unpredictable developments
  2. Achieving flexible goals in an industry accustomed to deterministic planning
  3. Promoting innovation while maintaining reliability
  4. Facilitating cultural change:
    • Utility companies: committing capital & compliance → capital efficiency & creating markets/serving third party providers
    • Consumers: passive & distrustful → engaged & entrepreneurial
    • Third parties: technology focus & utility is enemy → solution focus & utility is partner
    • Government: funding specific products & static ideas → funding system wide benefits & dynamic/flexible/anticipatory ideas
  5. Offering subsidies/assistance that lead to commercially-viable products

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